Christmas in July - Hallmark Dream Book

Every July collectors will gather at their local Hallmark stores for the annual unveiling of Christmas ornaments. That event is just a week away, but you don't have to wait until July 12 -13 to see the ornaments. Hallmark's Dream Book is online for easy viewing. This year's offering includes 170 new ornaments featuring favorite themes, as well as exciting new pieces.

No matter what you collect, there is a Hallmark ornament that "fits just right." Advertising, cars, toys, racing, Star Trek, Barbies, Disney -- Hallmark has it all. From eighteen ornaments in 1973 to almost two hundred ornaments in 2008, Hallmark ornaments are one of the most enduring and endearing collectibles lines made today.

Why is Hallmark so popular?

• The release of the "Dream Book" showing everything in the line is readily available to everyone.
• One of the largest, if not THE largest, company sponsored Collector Club.
• All dealers unveil their items the same day nationwide with lots of advertising, again, making the ornaments readily available to everyone.
• There are always numerous series available. If you buy #1, can you then resist #2 the next year?
• The designs are great, ranging from whimsical to religious and cover different themes, hobbies, pop icons and characters appealing to everyone.
• Basically unbreakable.
• And last, but certainly not least, the price is right!

Preview the 2008 Hallmark Dream Book now.