365 Days of Christmas is keeping the spirit alive
all year to enliven your world.

Monday, November 10, 2008

The Believe Project

The Magic of Macy’s at Christmas

Writing letters to Santa Claus is an age-old Christmas tradition for children all over the world. Macy’s is collecting these letters in a special Santa letterbox at all Macy’s stores. For each letter received, Macy’s will donate $1 to the Make-A-Wish Foundation. The Believe Meter (see sidebar), will measure America’s belief, based on our collective spirit, including the amount of letters received and other current events that reflect the season’s generosity.

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